A straight feature-by-feature comparison across common knowledge base platforms.
AI-Powered Knowledge Base Platform
From £0/month
Docs platform
Contact sales
Help centre
From $49/month
Notion-based
From $39/month
Support suite
From $55/agent/month*
*Requires full Zendesk suite
Enterprise KM
Contact sales
Comprehensive comparison of features across leading knowledge base platforms
| Feature | Zuro | Document360 | HelpDocs | HelpKit | Zendesk Guide | KMS Lighthouse |
|---|---|---|---|---|---|---|
AI & Automation | ||||||
AI Knowledge Base Generation (Upload PDF → Draft KB)[1][2][9] Zuro helps generate structured draft knowledge bases from documents. Zendesk Knowledge Builder auto-generates up to 40 articles from support tickets. | Limited | |||||
AI-Assisted Writing (drafts, etc.)[1][4][6][8][9][10] Document360 and HelpDocs offer AI writing on premium plans. HelpKit relies on Notion or ChatGPT manually. Zendesk introduced Generative AI article creator in 2025. KMS Lighthouse uses Azure OpenAI. | Paid | Paid | Limited | Limited | ||
AI for SEO (auto meta tags, etc.)[1][4][6] Document360 offers AI meta description suggestions via AI Premium Suite. HelpDocs includes AI meta features for SEO. | Paid | |||||
AI Analytics Insights / Content Gap Detection[1][10] Zendesk offers Knowledge Gap Analysis in advanced analytics. KMS Lighthouse uses machine-learning search to track usage and improve results. | ||||||
Setup & Ease of Use | ||||||
Setup Time Zuro is quick to get started with, especially if you already have docs you can import. | Minutes | Days | Hours | Hours | Days | Days |
No-Code Setup | ||||||
Document Upload & Processing | ||||||
Multi-Tenant & Scaling | ||||||
Multi-Tenant Architecture | ||||||
Multiple Knowledge Bases | ||||||
Isolated Tenant Data | ||||||
Per-KB Branding | ||||||
SEO & Discoverability | ||||||
Automatic Sitemaps | ||||||
Structured Data (JSON-LD) | ||||||
SEO-Optimised URLs Zendesk Guide portal URLs not a primary channel; often integrated via widget or iframe | N/A | |||||
AI-Generated Meta Tags | ||||||
Customisation & Branding | ||||||
Custom Domain Support[1][5][6][7] Zuro includes custom domains on paid plans. Document360 and Zendesk require Business/Enterprise plans. HelpDocs includes from base plan. KMS Lighthouse uses company domains for enterprise deployments. | Paid | Paid | Paid | |||
Custom CSS Styling Zuro offers full CSS customisation on top tier. Document360 supports custom CSS/JS on higher plans. HelpDocs includes custom CSS on all plans. HelpKit has limited theming; no direct CSS injection. Zendesk theme code editable on higher plans, requires coding. KMS Lighthouse theming available, but not user-provided CSS. | Paid | Limited | Limited | Limited | ||
White-Label (remove vendor branding) Zuro available on top tier. Document360 and Zendesk offer enterprise white-label option. HelpDocs branding removable on higher plans. HelpKit sites have no "HelpKit" visible. KMS Lighthouse fully white-labeled for clients. | Enterprise | Higher plans | Enterprise | |||
Theme Templates / Layout Options HelpDocs has pre-set layout with minor tweaks. HelpKit inherited from Notion's styling, minimal layout control. KMS Lighthouse has basic portal layout, heavy customisation via professional services. | Limited | Limited | Limited | |||
Analytics & Feedback | ||||||
Page View & Search Analytics[1][3][6][10] Zuro offers real-time dashboard. Document360 has detailed analytics module. HelpDocs provides article views, search queries, feedback. HelpKit has views and basic metrics via widget. Zendesk Explore reports on views, deflections, etc. KMS Lighthouse has built-in usage analytics. | Basic | |||||
Advanced Insights (trends, gaps) Zuro offers AI-driven insights into content gaps. Document360 has content usage insights via Pro Analytics. HelpDocs limited to search terms and thumbs-up/down feedback. Zendesk reports on answer bot resolution, unanswered questions. KMS Lighthouse analytics identify popular content, search success rates. | Limited | |||||
User Feedback (ratings/comments) Zuro offers star ratings, comments on articles. Document360 has article ratings, user feedback. HelpDocs has feedback widgets for was-this-helpful. HelpKit Notion pages don't natively support public comments. Zendesk end-users can rate articles, and agents see those stats. KMS Lighthouse primarily internal use; feedback gathered via other channels. | N/A | |||||
Integrations & API | ||||||
Open REST API[1][3][6][11] Zuro offers full CRUD API. Document360 has extensive API support. HelpDocs read/write API on higher plans. HelpKit relies on Notion API indirectly, no separate API. Zendesk has extensive APIs. KMS Lighthouse API available for custom integrations. | Paid | |||||
Zapier / Automation Integrations Zuro supports 7,000+ apps via Zapier. HelpKit: Notion has Zapier but HelpKit itself not needed. KMS Lighthouse focuses on direct native integrations rather than Zapier. | Limited | |||||
Webhooks Document360 webhook on certain events. HelpDocs if any - not prominent. Zendesk for certain events via API or integrations. KMS Lighthouse not publicly documented, typically custom integration instead. | Limited | Limited | ||||
AI Assistant Integration (chat/IDE) / MCP[1][10] Zuro uniquely connects Claude, Cursor IDE, etc. to query KB via AI. KMS Lighthouse integrates with chatbots and MS Teams for Q&A. | ||||||
Team Collaboration | ||||||
Role-Based Permissions Zuro has Owner/Admin/Editor/Viewer roles. Document360 has granular team roles and rights. HelpDocs has Admin & contributors roles. HelpKit uses Notion's sharing roles (can restrict edit/view per page). Zendesk has Agent, Manager roles. KMS Lighthouse has granular user roles and access control. | ||||||
Content Approval Workflows Zuro has draft→review→publish flow. Document360 custom approval workflows on enterprise. HelpDocs simple publish/unpublish only. HelpKit: Notion has no formal approval cycle. Zendesk Guide has "verification" status on articles, but no robust multi-approver flow. KMS Lighthouse supports content review processes. | Enterprise | Limited | ||||
Pricing & Value | ||||||
Free Plan Available | ||||||
Transparent Pricing Document360 and KMS Lighthouse require contacting sales for pricing | ||||||
Flat-Rate Pricing (No Per-User on Lower Tiers) Zendesk is per-agent pricing. KMS Lighthouse typically uses enterprise pricing models. | ||||||
Cost Scales with Usage, Not Team Size Per-user/per-agent pricing means costs multiply as teams grow | ||||||
Disclaimer: Pricing and features accurate as of December 2025. Competitor features and pricing vary by plan tier - verify on the vendor's site before purchasing. Features, pricing, and capabilities of competitor platforms may change over time. We recommend verifying current information directly with each vendor before making a purchasing decision.
Pricing Notes: HelpDocs and HelpKit offer flat-rate pricing. Document360 and KMS Lighthouse pricing requires contacting sales. Zendesk Guide requires the full Zendesk suite. Many advanced features (custom domains, AI features, unlimited sites) are plan-tier dependent. Verify with each vendor for your specific needs.
A few practical reasons teams pick Zuro
Upload a PDF or existing docs and get a structured draft you can edit. It's meant to save time on the first pass, not replace review.
You can start with a simple setup and iterate. For most teams, the work is writing and organizing content, not configuring the tool.
Run separate knowledge bases for different products, customers, or regions with isolated data and branding.
Clear tiers with defined limits. If you're comparing vendors, the goal is to avoid surprise add-ons and per-seat pricing when you scale.
Start building your knowledge base today. No credit card required for the free plan.